The Whetstone Edge,LLC announces that Managing Partner, John I. Todor, Ph.D. and Randy Saunders of Cincom Systems will be presenting two webcasts entitled “Hooked: The Psychology of the Customer Experience” (www.cincom.com/hooked). Both webcasts will take place on March 21, 2007. The first is schedule for the convenience of European participants, the second for those in North America. The webcasts are sponsored by Cincom Systems, Inc. (www.cincom.com).
Pleasant Hill, CA (PRWEB) March 2, 2007 — The Whetstone Edge,LLC announces that Managing Partner, John I. Todor, Ph.D. and Randy Saunders of Cincom Systems will be presenting two webcasts entitled “Hooked: The Psychology of the Customer Experience” (www.cincom.com/hooked). Both webcasts will take place on March 21, 2007. The first is schedule for the convenience of European participants, the second for those in North America. The webcasts are sponsored by Cincom Systems, Inc. (www.cincom.com).
How do you get customers hooked on your company? The answer begins with the psychological principles that underlie compelling customer experiences. Join renowned author and speaker, John Todor, Ph.D., as he combines research, practical methodologies, and real-world examples of successful companies to explore these topics:
The psychological principles that underlie compelling customer experience The two distinct buying personalities that customers employ How to avoid the triggers that “turn on” the less desirable personality Strategies to engage the personality that leads to loyalty and commitment How to turn indifferent customers into committed (addicted) customersRandy Saunders, Cincoms Marketing Director for Customer Experience Management Products, will discuss the new struggles that contact center managers have in balancing efficiency and customer experiences. According to Saunders, “Both are needed if we are going to move customers from anxiety, stress and confusion to a point where they want to buy more stuff because they appreciate the experience being offered.”
Cincom Systems. invites interested parties to register at www.cincom.com/hooked.
About John Todor
